Professional Website Redesign

Your Website Is Costing You More Than You Think.

A slow, outdated site doesn't just look bad — it loses you rankings, kills conversions, and hands customers to your competitors. We fix it, safely.

Get a Free Website Audit →See Results ↓

SEO-safe migration

No ranking loss

London-based team

Delivered in 6–10 weeks

nettrackers.app/redesign/case-study

● Redesign Complete

Before Redesign

Page Speed

38/100

Mobile Score

42/100

SEO Score

54/100

Bounce Rate

74%

→

After Redesign

Page Speed

96/100

Mobile Score

100/100

SEO Score

98/100

Bounce Rate

28%

12-Month Results

Load Time6.4s0.9s+611%

Organic Traffic420/mo2,840/mo+576%

Enquiries3/mo31/mo+933%

Revenue£12k/mo£89k/mo+641%

6.4s → 0.9s

Speed Improvement

Page 1 results

SEO Rankings

6–10 weeks

Delivered In

Zero — guaranteed

Ranking Loss

Does Your Website Have Any of These?

Takes more than 3 seconds to load

Looks broken or cramped on mobile

Your competitors' sites look sharper than yours

Visitors land — and leave without getting in touch

You are embarrassed to send customers to it

→If you recognised two or more of those, your website is costing you business right now.

What We Do

A Website Redesign Is Not Just a New Coat of Paint.

Most businesses come to us thinking they need their site to look better. What they actually need is a site that works better. The two things are not the same.

A proper website redesign starts with understanding why your current site is failing — then rebuilding it to fix every problem.

That is what our website redesign services deliver. Every time.

New design

Improved architecture

Faster performance

Stronger conversion

SEO-safe migration

Services

Our Website Redesign Services

Full Website Redesign & Development

Complete ground-up rebuild. New design, new architecture, new code — built around what your business needs to achieve today, not what it needed three years ago.

UX Audit & Redesign

Before we redesign anything, we audit what your current site is doing wrong. Heatmaps, session recordings, bounce rate analysis, and user journey mapping.

Mobile-Responsive Redesign

If your site was built before 2020, there is a strong chance its mobile experience is broken in ways you cannot see on a desktop. Every page rebuilt mobile-first.

WordPress Website Redesign

Your existing WordPress site rebuilt from scratch or significantly overhauled. New theme architecture, page builder removed, custom development in its place.

E-commerce Website Redesign

Declining conversion rates, increasing cart abandonment, poor mobile checkout. Your store rebuilt around the customer journey, not the platform defaults.

Corporate & B2B Website Redesign

For companies whose current site does not reflect the quality of their offer. Professional, credibility-led design built to generate qualified enquiries from the right clients.

Website Rebrand & Redesign

New brand identity that needs a new website to match. We carry your new visual identity through every page, every element, every interaction.

Website Performance Overhaul

Not a full redesign — a targeted technical rebuild. Core Web Vitals, page speed, server response time, and image optimisation for sites that look fine but run poorly.

What's Included

Every Website Redesign Includes Six Distinct Deliverables

A complete redesign isn't one thing — it's six interconnected phases, each critical. Here's exactly what you're getting.

Audit

Full technical and UX audit. We identify what's broken, what's slowing you down, and what your competitors are doing better. This becomes the blueprint for your rebuild.

Information Architecture

New site structure designed around user intent and conversion paths — not legacy menu hierarchies. Every page has a clear purpose. Decisions made here prevent wasted rebuilds later.

Design

Professional, on-brand design that works on every device. High-fidelity mockups, design systems, and interactive prototypes. All approved before a single line of code is written.

Build

Custom development for speed and scalability. No bloated page builders. No theme bloat. Clean, performant code optimized for Core Web Vitals and user experience.

Migration

Safe transfer of existing content, users, and SEO signals from your old site. Proper 301 redirects, metadata preservation, and ranking protection throughout the transition.

SEO Preservation

Your redesign gains nothing if you lose your organic traffic. Every URL redirected correctly. XML sitemap updated. Schema markup implemented. Rankings protected.

SEO Protection

The Biggest Risk of a Website Redesign — And How We Eliminate It.

The number one reason businesses delay redesigning their website is fear of losing the SEO rankings they have spent years building.

It is a legitimate concern. A badly managed redesign can destroy your Google visibility overnight — broken redirects, changed URL structures, lost page authority, missing metadata. We have seen it happen to businesses that chose the wrong agency.

We eliminate that risk.

Full SEO Audit First

Before anything changes, we catalogue every page that ranks, every URL that earns traffic, and every backlink that points to your site.

URL Structure Preserved or Mapped

Every existing URL is either kept intact or mapped to its new destination with a permanent 301 redirect. No broken links. No lost authority.

Content & Meta Migration

Every title tag, meta description, and on-page element carried across and improved — nothing lost in the rebuild.

Post-Launch Monitoring

We track rankings, crawl errors, and traffic for 30 days post-launch. If anything moves unexpectedly, we catch it immediately.

The result: A redesigned website that ranks better than the old one — not worse.

Learn about SEO audits

Comparison

Do You Need a Full Redesign or Just a Refresh?

Lighter option

Website Refresh

Design feels slightly dated, but the structure still works

Core pages are performing adequately

Minor UX improvements needed

Budget or timeline is constrained

Timeline

2–4 weeks

Cost

From £1,500

Complete rebuild

Full Website Redesign

The site is actively losing you leads and rankings

Mobile experience is broken

Platform is outdated or unsupported

Brand has changed significantly

Competitors have overtaken you online

Timeline

6–10 weeks

Cost

From £5,000

Not sure which camp you are in? A free audit will tell you — and we will be honest about which option is actually right. Book a free audit

Warning Signs

10 Signs Your Website Needs a Redesign Right Now

Warning Sign

What It Is Costing You

✕Loads in over 3 seconds

Google penalises it. Visitors abandon it.

✕Not mobile-friendly

60%+ of your traffic has a broken experience

✕Built on an outdated platform

Security risk, plugin conflicts, impossible to update

✕Bounce rate over 70%

Visitors are landing and immediately leaving

✕No enquiries from organic traffic

Rankings exist, but the site fails to convert

✕Looks nothing like your current brand

Damages credibility before a word is read

✕Competitors look sharper online

You are losing deals before the first conversation

✕Not ranking for your main services

Site architecture is blocking Google from reading it

✕Pages take days to update

CMS is wrong for your team's workflow

✕You are embarrassed to share the URL

Says everything about what visitors experience

Our Process

Our Website Redesign Process

Discovery & Audit

We analyse your current site — what ranks, what converts, what is broken, and what is driving visitors away. This shapes every decision that follows.

SEO Baseline

All current rankings, backlinks, and URL performance documented before anything changes. Your SEO equity is protected from step one.

UX & Architecture Planning

New sitemap, new navigation structure, and new user journey mapped before design starts. Every page has a purpose.

Design

Your redesign designed in full — desktop and mobile — and presented for approval. Nothing is built until you are confident in what you are getting.

Development & Migration

Built clean. All content migrated. All redirects in place. All tracking configured. SEO foundations improved, not just maintained.

Testing & Launch

Rigorous pre-launch checks across devices, browsers, and performance benchmarks. Post-launch monitoring for 30 days is included on every project.

Recent Work

Websites We Have Redesigned

Across industries, from local UK businesses to international brands.

Innovita Partners

Professional Services

Yellow Tom

Creative & Design Agency

Enso Virtual

Technology & Virtual Services

Wood Vendors

Timber & Building Supplies

DoALot

Charity & Community Platform

REI Print Mail

Print & Direct Mail

Seed Designs

Architecture & Interior Design

Obbard

Property & Real Estate

Startium

Tech Startup Ecosystem

Engage Works

Events & Engagement

Industries

Industries We Redesign For

Every sector has different conversion triggers, compliance requirements, and audience expectations. We design for each specifically.

Professional Services

Law firms, accountants, consultancies. We turn credibility into enquiries.

Technology & SaaS

Startups and scale-ups that need a site matching their ambition.

E-commerce & Retail

Stores where traffic, trust, and conversion rate are everything.

Healthcare & Wellness

Clinics and practitioners who need patient trust before a first appointment.

Property & Construction

Developers and contractors that need leads, not just a brochure.

Education & Training

Institutions and course providers building enrolment pipelines online.

Finance & Fintech

Banks, brokers, and fintechs that need compliance and conversions.

Hospitality & Leisure

Hotels, restaurants, and venues competing for direct bookings.

FAQ

Common Questions About Website Redesign

Related Services

Services That Work Alongside a Redesign

Web Development

New builds from scratch — bespoke or CMS-powered, designed and developed for performance.

Learn more

SEO Services

Ongoing search optimisation to compound the traffic gains from your new site.

Learn more

Landing Page Design

High-conversion pages for campaigns — built fast and tested for results.

Learn more

Free Website Audit

Ready to Stop Losing Customers to a Site That Looks Like 2019?

Tell us about your current site — what it looks like, what it is supposed to do, and why it is not doing it.

We will audit it for free and tell you exactly what a redesign would fix, how long it would take, and what it would cost.

Get a Free Website Audit

Call

+44 20 4572 4940

info@nettrackers.co.uk